Marketing Strategy Foundations Workbook
Our marketing strategy foundations workbook is ideal for businesses at the very start of their journey, however is likely to be useful for those a little further into their business journey that feel they are not getting the momentum that they would like.
This downloadable and editable PDF workbook guides you through:
Identifying the problem that you solve
Understanding the impetus of the problem amongst potential target customer groups
Identifying, defining & prioritising your target audience
Understanding their buying behaviours
Crafting key messages around your product/services
Selecting marketing channels
Pricing Strategies
USPs
Reflecting on your efforts so far - critical for those who have already been putting some effort into marketing without the desired result.
Our marketing strategy foundations workbook is ideal for businesses at the very start of their journey, however is likely to be useful for those a little further into their business journey that feel they are not getting the momentum that they would like.
This downloadable and editable PDF workbook guides you through:
Identifying the problem that you solve
Understanding the impetus of the problem amongst potential target customer groups
Identifying, defining & prioritising your target audience
Understanding their buying behaviours
Crafting key messages around your product/services
Selecting marketing channels
Pricing Strategies
USPs
Reflecting on your efforts so far - critical for those who have already been putting some effort into marketing without the desired result.
Our marketing strategy foundations workbook is ideal for businesses at the very start of their journey, however is likely to be useful for those a little further into their business journey that feel they are not getting the momentum that they would like.
This downloadable and editable PDF workbook guides you through:
Identifying the problem that you solve
Understanding the impetus of the problem amongst potential target customer groups
Identifying, defining & prioritising your target audience
Understanding their buying behaviours
Crafting key messages around your product/services
Selecting marketing channels
Pricing Strategies
USPs
Reflecting on your efforts so far - critical for those who have already been putting some effort into marketing without the desired result.